Marketing Training to Clearly Describe What You Do — So More Prospects Say…“Yes!”
Inspire Your Marketing. Attract More Clients. Change More Lives.
Training designed for freelancers & entrepreneurs who want to grow their businesses…and stay true to their values
Develop a strong core or central marketing message for your business. It’s called a value proposition in marketing lingo.
A central marketing message answers your prospective clients’ single, burning question about doing business with you.
If you don’t answer your prospects burning question…you lose them.
Answer this question with the right message, and they’ll find you more easily. And connect with you.
But unlike other marketing advisers who sell cookie-cutter formulas & tactics, I’m not here to show you how to use salesy tricks.
I’m here to train you to find a strong central marketing message. To get you unstuck. And successfully reach & connect with your ideal audience.
Distill the many things you do into your core message.
Communicate your amazing value to prospective clients
This is marketing designed for entrepreneurs who want to grow their businesses…while staying true to their values.
If you’re fired up and want to make big bucks fast, then I can’t help you. If you’re here to serve more clients, run a business aligned with your values, & make a living doing that…then keep reading.
I’m Arlene O’Reilly. I’m going to help you find clear and powerful messages that attract clients. Memorable messages that highlight how your business stands out. And the value you give. I’ve done this professionally for clients for over 25 years — and still counting.
First, get to know me
You understand. I may not be everyone’s cup of tea. (My favorite beverage, BTW.)
You can’t please everyone. And you’ve probably realized this by now in running your business.
But it’s possible you’ll like me if you get to know what I do.
Sign up to marketing insights delivered to your inbox on clarifying your marketing messages. And info about workshops and free tutorials I offer along the way.
You’ll also get right away, my free guide, Three Things To Do Now To Make Your Elevator Pitch A Conversation Engine. Stop “pitching” and start a conversation. And keep it going.
Then, find out how to work with me one-on-one. And create your strong core marketing message.
If you’re tired of mumbling when people ask, “What do you do?” – this one-on-one training is for you. With my Impeccable Messaging Framework you can find your central marketing message. Then you’ll be ready with your answer:
“Here’s what I do…”
Clearly describe what you do – wherever prospective clients see or hear your messages. When you meet people at networking events. Or when they read the headline on your website home page.
With the Impeccable Messaging Framework, you’ll create all the key marketing messages you need. For your elevator pitch (or instead, I think of it as an ‘elevator conversation’). Your home page. Or for any of your marketing efforts.
So then your prospects are absolutely certain of the amazing value they’d get from you. This is the boost you get having a strong core marketing message to rely on.
Don’t miss out on serving new, wonderful clients because you haven’t communicated in the right way.
Get on a call with me for a free 1-hour consultation to see what’s going on with your marketing.
Find out if clarifying your business description can help you achieve your goals. And if working one-on-one with me is right for you & your business goals.
Get clear & find out if better marketing messages can help your business grow
If you stick around, I’ll share more original insights.
Here are some of the scores of companies and clients I’ve worked with recently and through the years.